Marketing Lessons Learned During the COVID-19 Pandemic (or, how to market yourself during a global crisis)
If I could create a “golden rule” of marketing in 2020 it would be this: Make sure your customers can access your products.
Category: Tutorials
News & happenings from across the Loomoverse
Telltale signs of bad design
What you don’t know can hurt you, so here are five pro tips to help your ads stand out. Who needs to pay for professionals when you have a fully functional copy of Microsoft Word, am I right? It’s not like design really matters, and you already had to pay
Gutenberg: Creating Custom Block Categories
Welcome to the first of our tutorials on Gutenberg: WordPress’ new editor. Please note that this tutorial is intended for developers working on building their first (or maybe 300th) block. If you’re not a developer, but looking for help with your website, contact us at [email protected] WordPress Version: 5.0.2 Note:
4 Steps For Building An Effective Campaign
I once spent an afternoon with an executive who loved coming up with new marketing ideas. They offered an endless stream of suggestions for videos, blog posts, traveling roadshows, pop-up events, surprise giveaways—you name it. While all of the ideas had potential, what the executive didn’t realize was that a campaign needs to start with “why”
The 3 keys to a higher click-through rate
With customers today receiving over 120 emails per day, it should come as no surprise that they’re not reading each one from start to finish. In fact, the average amount of time they spend on each email is less than 15 seconds. Once you’ve mastered the art of the subject
10 tips to reach more customers
This time of year, many small businesses start planning next year’s marketing strategy. Here are 10 tactics you can use to reach more customers—including several quick wins that won’t break the bank! Be seen on social media Are you happy with how your Facebook posts are performing? If you’re not reaching as many people as you’d
8 Tips for Mobile-Friendly Email
Research shows that 55% of email is now opened on a mobile device. If your email design isn’t optimized for mobile, it’s likely that the poor user experience is having a negative impact on your response rates. Here are 8 mobile optimization tips you can implement today to improve your